Blogs

What Brands Don’t Get About Snapchat

  Remember the good old days of social media, when all content was displayed equally without pesky algorithms ruining the fun? Snapchat brings that back. There’s no newsfeed and no algorithm, just people choosing who they want to follow. Yet, despite giving brands an equal chance to grow on this platform, it’s individual influencers and […]

Read More

Is Social Media Marketing Right for You?

  Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, Snapchat – with so many social networks, who can keep up? The list of social media networks keeps growing, but with only 24 hours in a day, how do you know if social media marketing is worth your time? Let’s start at the beginning. Questions to ask yourself about social media marketing […]

Read More

Direct Mail vs. Email: Which Is Better for Acquiring New Business?

Direct Mail vs. Email Marketing Which Delivers More Prospects for Your Business? In our opinion direct mail is more effective than email marketing due to the inherent direct mail benefits highlighted in this article. Of course direct mail has one major weakness – cost. Email is significantly cheaper. However, while direct mail has a higher […]

Read More

What To Do When You Get a Bad Review

If there is one way to ruin a business owner’s day, it is finding out about a negative review online, especially when they think they are doing everything right. However, no one is perfect and there are occasional hard to please customers. However, a bad review is not to be ignored or deleted. It should […]

Read More

SOCIAL MEDIA – Which Are the Best Choices for Your Business?

Social media has become a key component of digital marketing. According to recent research, two-thirds of brand marketers are launching new social media programs, while another one in five have programs in development. Facebook remains the predominant social network — in terms of consumer use and brand marketing. However, the number of social networks is […]

Read More